Writing landing page copy: A step-by-step guide

It’s finally time to put pen to paper… or fingers to keys if you prefer… And start writing some landing page copy! You’ll notice that we’re intentionally avoiding a conversation about your landing page design right now. That’s because what you say is much more important than what it looks like. Unfortunately too many people […]

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Best practices for coming soon launch pages

A coming soon landing page is a sign up landing page designed to generate customer leads for a product or business that does not yet exist. A great coming soon landing page, focuses on one primary objective: getting people to sign up before launch. Do this right and you can build enough initial brand momentum […]

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Give your sign up landing page a great auto response

When someone signs up for your site/service/list you get a second chance to make a first impression… But how should you use it? Here are some general guidelines to create a great autoresponder email to say thank you. Make it instant. Since it’s automated, there is no reason it shouldn’t be delivered right after the […]

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Conversion rate optimization: The key to Internet marketing success

Be it on TV, the Web, through infomercials, or in person, we’ve all seen sales pitches that are too compelling to ignore. From Ab Rollers® to Quick Chops, there is a commonality with all successful products: their pitch copy was written to convert you into a customer. Don’t wait—Get started now Getting people to buy […]

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What is a viral landing page?

A viral landing page is a landing page that promotes word of mouth marketing through social networks. The goal is not simply to get page visitors to sign up (or follow the call to action) on the landing page, but also to tell their friends about what they found. A typical sign up landing page. How does a viral […]

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What is a landing page?

A landing page, also known as a lead capture page, is a single web page that is optimized to convert visitors into customers. Landing pages are often linked to from social media, email campaigns or search engine marketing campaigns. The general goal of a landing page is to convert site visitors into sales leads. It […]

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