Tag a KickoffLabs lead from Zapier
Create a lead tag in Scoring & actions → Lead tags. Set its point value and repeated-assignment policy, then open its detail page for the KickoffLabs tag API and JavaScript examples. A tag can represent a purchase, survey, booked call, or other verified event outside the campaign.
In Zapier, start with the external event as a trigger. Connect KickoffLabs through Leads → Lead delivery → Zapier and use a supported tag action if available; otherwise send a secure API request using the tag endpoint. Map the event’s email to an existing campaign lead and pass only the fields needed. Run a synthetic event, inspect the Zap run, and confirm the lead’s tag and score in KickoffLabs. Prevent repeat events from awarding points more than intended. Do not paste the private Campaign API key into a public landing page.
For the automation setup, follow Zapier trigger setup instructions. Run a fresh test event and inspect the destination result.
Need help? Email support@kickofflabs.com with the campaign URL, integration, and result of a synthetic test. Keep API keys private.