How to Set-up Google Analytics Goals for Your Campaign
This guide walks through how to set-up google analytics goals for your campaign for leads, messaging, and tracking.
Strategy guide: Want the bigger campaign playbook behind this setup? Read Landing Page Design.
With Google Analytics Goals enabled, you can track when users sign up on your landing page directly within Google Analytics. To use Google Goals, you need to first install your Google Analytics tracking script. Click here for instructions on how to install Google Analytics. To create a goal in Google Analytics:
- Click on the admin button
- Select Goals in the list on the right.
- Click “Create a Goal” and if there is a template list choose “Sign up”
- Enter a name, set the type as ‘Destination’, and click ‘Next Step’
- Set ‘Destination’ url to the url of your thank you page.
- Click Create Goal Make sure that you’ve enabled Google Goal tracking in your KickoffLabs dashboard! Note: It can take up to 24 hours for result to start appearing inside of Google Analytics. Their web stats are real time, but the conversion tracking is not yet. We are available at support@kickofflabs.com if you need more assistance.
What to check after
Section titled “What to check after”- Confirm the setting, export, integration, or message changed where you expected in KickoffLabs.
- If this affects leads, forms, referrals, emails, or integrations, submit a fresh test lead and verify the result end-to-end.
- Save the campaign URL, test lead email, screenshots, and any error messages before contacting support.
Need help? Email support@kickofflabs.com with your campaign URL, the lead email you tested with, and a screenshot of what you expected to happen.