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Installing Google Analytics Tracking Scripts on a Single Page Campaign

Last reviewed: 2026-06-01Reviewed by KickoffLabs SupportApplies to: Legacy support articlePlan: Varies by feature

This article will walk through step by step how to install Google Analytics tracking on single page campaigns. Looking for how to install tracking on a traditional two page campaign? Instead, follow our guide here. ** Please note tracking script installation is available on **paid Premium level and higher plans

Installing Google Analytics Base Tracking Script

Section titled “Installing Google Analytics Base Tracking Script”
  • First, you will need to locate your Google Analytics base script. Follow Google’s steps on generating your personal tracking script here: https://support.google.com/analytics/answer/1008080?hl=en
  • From the dashboard top nav select Setup > All Settings

KickoffLabs top nav settings

  • Next, access your campaign** Analytics & Tracking Codes** Settings

Analytics settings

  • Paste the base script into the Header area and save your changes.

paste tracking script into header area

Setting up Google Analytics Conversion Tracking

Section titled “Setting up Google Analytics Conversion Tracking”

In order for Google to track the convers…

ion (when a lead successfully signs up), you will also need to install a conversion tracking script to your KickoffLabs page.

  • Follow Google’s steps on getting your custom data for the conversion script here: google docs on how to get your own data here: https://support.google.com/google-ads/answer/6095821?hl=en
  • Replace the ‘AW-CONVERSION_ID/AW-CONVERSION_LABEL’ placeholders in the conversion script with the values you collected from Google Ads. If you need us to sanity-check the script before launch, send it to support with your campaign URL. After you’ve customized the script, place it in the Footer area of your KickoffLabs page.

add conversion script to footer area

Get stuck? We’re happy to help! Send any questions over to: support@kickofflabs.com


Need help? Email support@kickofflabs.com with your campaign URL, the lead email you tested with, and a screenshot of what you expected to happen.