Understand a lead profile
Use a lead profile to see what happened with one signup. Open the campaign’s Leads screen, find the lead, then select their name or View. The profile replaces the older lead card’s separate Profile, Timeline, Referrals, Actions, and Score tabs with sections on one page.
Read the profile
Section titled “Read the profile”- Lead details shows identity, submitted fields, and campaign tags. Select Edit to change supported profile fields, then Update.
- Acquisition and referrals shows the signup source, time, URL, referral ID, share URL, status page URL, and any recorded referral website. Use these details to investigate attribution.
- Lead status shows whether the lead is included in contest and leaderboard results, verified, manually approved, and email eligible.
- Lead actions offers controls such as Verify lead, Manually approve, Block list, and Remove from leaderboard. Check the lead and campaign rules before changing status.
- Adjust points lets you enter a positive or negative point value and a required reason. Select Record adjustment, then check Recent activity and the score. See the point-adjustment guide.
- Recent activity records audited changes when there are any. An empty activity section means no audited changes are recorded for that lead in this view.
For campaign-wide search and saved segments, filter and segment leads. When troubleshooting a missing referral, compare the referred lead’s signup and verification state with the campaign’s protection settings.
Need help? Email support@kickofflabs.com with your campaign URL, the lead email, and the field or event you expected to see.