Deliver unique coupon codes to campaign leads
The classic dashboard had Setup → Messaging → Discount Code Distribution with a code pool and a lead.coupon_code email token. The tested KickoffLabs dashboard Emails and Rewards screens do not show that code-pool manager. Do not promise one unique code per lead by pasting a shared code into an email.
For a current campaign, generate codes in your commerce platform, use a controlled external automation to assign each code to a single lead, and store the assignment for duplicate-event handling. Then send or display the assigned code only after the trigger you intend (signup or reward threshold). Test two leads, a retry, and an exhausted code pool before launch. A generic code for everyone can be placed in a KickoffLabs automatic reply or reward email, subject to sender compliance. A KickoffLabs-native unique-code path remains a product gap.
Need help? Email support@kickofflabs.com with the campaign and page URLs, the step you tried, and the observed result. Keep private credentials out of the message.