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Tagging Leads for Actions Completed Outside of KickoffLabs With Integrately

Last reviewed: 2026-06-01Reviewed by KickoffLabs SupportApplies to: Legacy support articlePlan: Varies by feature

Strategy guide: Want the bigger campaign playbook behind this setup? Read Referral Programs.

Using Lead Tags With Integrately Tagging a lead can come in handy when you want to track…

Section titled “Using Lead Tags With Integrately Tagging a lead can come in handy when you want to track…”

a lead’s actions outside of KickoffLabs. Award points for things like creating an account, completing a survey, making a purchase and more. In this guide, we’ll walk through:

Tagging a Lead Who Completes a Survey In this example, we’ll use Typeform, however you c…

Section titled “Tagging a Lead Who Completes a Survey In this example, we’ll use Typeform, however you c…”

an replicate the steps for other survey platforms aswell (aslong as the platform offers an Integrately or similar connection).

  • To get started, login to Integrately and create a new automation.
  • Choose the app that you’d like to push leads from. In this example, we’ll be using Typeform.

Select the 1st app in Integrately.

  • Next, select KickoffLabs as the second app.

Connect KickoffLabs as the 2nd app in Integrately.

  • Select a popular automation or create your own. For this example, we’ll create our own where we select When a lead completes a Typeform survey > Tag them in KickoffLabs.

Tag a new in KickoffLabs when they complete a survey in Typeform

  • Sign-in to your Typeform account and grant permission to Integrately.

Typeform signin

  • Choose the Typeform form you’d like to connect to and test the connection.

Select Typeform survey

  • Next, connect your KickoffLabs account to Integrately.

Connect KickoffLabs account

  • For this step, we recommend opening a new tab to copy your Campaign ID + API Key. From your KickoffLabs campaign dashboard follow the path Setup>All Settings>API Access

Navigate to your KickoffLabs API settings.

  • On the API Access page, copy your Campaign ID and API Key. Back in Integrately, paste the Campaign ID and API Key and paste them into Integrately.

Paste KickoffLabs Api key into Integrately

  • Next, map your Typeform email field to KickoffLabs.

Map Typeform email to KickoffLabs

  • Then, select the lead tag you’d like to use for the automation.

Select KickoffLabs lead tag.

  • Test the workflow and turn on your automation! Leads should now be tagged with filling out the Typeform in your KickoffLabs Account.

Test Integrately automation.

Tagging a Lead for Making a Purchase In this example, we’ll be using Woocommerce to tag…

Section titled “Tagging a Lead for Making a Purchase In this example, we’ll be using Woocommerce to tag…”

a lead for making a purchase. Outside of our native Shopify rewards integration, you can use lead tags to track purchases on additional platforms (such as PayPal, Stripe, and Woo-commerce). Lead tags can be used to tag the purchases, person who referred them (or both) and optionally award points. Before connecting to Integrately, first create a lead tag in KickoffLabs. Follow the steps here to create your first tag.

  • To get started, login to Integrately and create a new automation.
  • Choose the app that you’d like to push leads from. In this example, we’ll be using Woocommerce.

Select Woocommerce

  • Next, select KickoffLabs for the 2nd app.

Select KickoffLabs for the 2nd app in Integrately.

  • Next, select a popular automation or create your own. For this example, we’ll create our own where we select When a new order is created in Woocommerce > Tag them in KickoffLabs.

Screenshot

  • Connect your Woocommerce account by pasting in your store url, consumer key, and consumer secret.

Connect Woocommerce account

  • Next, Integrately will test the connection. If successful, you’ll be able to move to the 2nd part of the setup.
  • Integrately will now prompt you to connect your KickoffLabs account.

Connect KickoffLabs account

  • For this step, we recommend opening a new tab to copy your Campaign ID + API Key. From your KickoffLabs campaign dashboard follow the path Setup>All Settings>API Access

Navigate to your KickoffLabs API settings.

  • On the API Access page, copy your Campaign ID and API Key. Back in Integrately, paste the Campaign ID and API Key and paste them into Integrately.

Paste KickoffLabs Api key into Integrately

  • Next, confirm the email field is mapped from Woocommerce and select the lead tag you’d like to use for the automation.

woo commerce map fields

  • Test and turn on your integration. You should begin to see leads tagged and award points when they’ve made a purchase! If you run into any issues, reach out to support@kickofflabs.com and our team would be happy to assist!

  • Confirm the setting, export, integration, or message changed where you expected in KickoffLabs.
  • If this affects leads, forms, referrals, emails, or integrations, submit a fresh test lead and verify the result end-to-end.
  • Save the campaign URL, test lead email, screenshots, and any error messages before contacting support.

Need help? Email support@kickofflabs.com with your campaign URL, the lead email you tested with, and a screenshot of what you expected to happen.