Use a Zapier webhook with KickoffLabs

Last reviewed: 2026-09-23

Use a webhook when the Zapier workflow begins with a campaign event and a Zapier Catch Hook trigger. A direct KickoffLabs Zapier connection is also available from Lead delivery.

1. In Zapier, create a Zap with Webhooks by Zapier → Catch Hook and copy the URL that Zapier provides.
2. In KickoffLabs, open the campaign and go to Leads → Lead delivery.
3. Under Outbound webhooks, paste the Zapier URL into Endpoint URL.
4. Select the events that should start this Zap. New signup is selected by default. The KickoffLabs form also offers verification, referral, score, tag, reward, fraud, and opt-out events.
5. Select Add webhook. Check that the URL and events appear in the campaign list.
6. Trigger the selected event with a synthetic lead, test the trigger in Zapier, and map the fields to the destination action. Publish the Zap after its end-to-end test succeeds.

Keep the Catch Hook URL private because anyone who has it can send data to that Zap. The KickoffLabs list shows configuration only; Zapier’s task history and the destination record establish whether the event was received and processed.

For field and event details, see outbound webhooks and the developer reference.

For the automation setup, follow Zapier trigger setup instructions. Run a fresh test event and inspect the destination result.

Need help? Email support@kickofflabs.com with the campaign URL, event name, test time, and Zapier task error. Do not send the Catch Hook URL.