Add Meta Pixel to a KickoffLabs campaign page

Last reviewed: 2026-09-23

KickoffLabs dashboard provides a Meta Pixel ID field for a page and separate campaign-wide script fields. The old Setup → All Settings navigation and copied kol:leadchange script are from the classic dashboard.

Install the base pixel

1. Open Pages & forms in the campaign.
2. For one page, open Manage → Page settings → Tracking, enter the Meta Pixel ID, and save. For all published campaign pages, use Shared settings → Analytics & tracking scripts and add the provider’s base code once.
3. Publish or refresh the page as required and verify a page-view event with Meta’s diagnostic tools.

Check signup measurement

Submit a new synthetic lead on the published page and confirm the event you intend to use for signup appears in Meta. On a KickoffLabs page, post-signup content may appear without a new page load, so do not equate a page view with a completed lead. The campaign-wide conversion-script fields are labeled for status pages; test your exact flow before using them for a Lead event. Keep the base pixel in one place to avoid duplicate page views. The KickoffLabs Leads → Lead delivery → Facebook Conversions connection is a separate server-side integration and uses its own Pixel ID and access token.

Need help? Email support@kickofflabs.com with your campaign URL, what you tried, and the result. Never send an API key or password.