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Where to add Default Tracking Codes?

Last reviewed: 2026-06-01Reviewed by KickoffLabs SupportApplies to: Legacy support articlePlan: Varies by feature

This guide walks through where to add default tracking codes? for getting started.

Strategy guide: Want the bigger campaign playbook behind this setup? Read Landing Page Design.

Google analytics and other analytics platforms have a base tracking code that should be included on every page. Please note this feature is available starting on KickoffLabs Premium level or higher plans. The Default Tracking Codes can be added on two different levels:

1. You can add the codes on the Campaign level To do so, follow the path Setup > Al…

Section titled “1. You can add the codes on the Campaign level To do so, follow the path Setup > Al…”

l Settings** and then click on Analytics & Tracking Codes

advanced settings from dashboard

You will see a new page. Use the header and footer area to add the tracking codes. There is also a place here for default conversion tracking scripts to be used on status pages. Default Tracking Codes

After you make the changes, click on “Save Tracking Codes” to save them. Placing the codes at the campaign level means that we will add the scripts to ALL pages in the campaign.

2. You can add the codes on the Page level To add the codes on the page level please cli…

Section titled “2. You can add the codes on the Page level To add the codes on the page level please cli…”

ck the arrow next to the page you want to update Page settings

Once you access Page Settings click on “Head and Footer Codes” where you can add the codes which will be applicable only to this page. Page settings - Head and footer

Please note, that anything placed at the page level will override their campaign level scripts! Additional guides which you may need adding the codes:


  • Confirm the setting, export, integration, or message changed where you expected in KickoffLabs.
  • If this affects leads, forms, referrals, emails, or integrations, submit a fresh test lead and verify the result end-to-end.
  • Save the campaign URL, test lead email, screenshots, and any error messages before contacting support.

Need help? Email support@kickofflabs.com with your campaign URL, the lead email you tested with, and a screenshot of what you expected to happen.